Our Story

Prappers Media is founded in 2016. Our mission is to connect brands to people with marketing innovation. We create strategies, develop content and execute campaigns for app marketing, voice assistants and new social channels.

Our first service was app store optimization, our first client was the NPO, the Dutch national broadcaster, for which we optimized the app stores of all radio stations (NPO Radio 2, 3FM etc.). Soon other clients followed like insuarance company Aegon, artist Lil’Kleine, Blendle and ANWB. Next to optimizing the app stores we started our own publisher network to create additional reach for app marketing with custom campaigns. By being very active advertising on mobile we noticed that virality via non-paid content is where the real under-priced attention is. That’s why we extended our services to marketing innovation campaigns to deliver high converting social content for app user acquisition on channels like Instagram, Snapchat, Tiktok and Linkedin.

We believe you can lower your marketing spend by creating effective content on relevant channels to create large organic reach.

In 2018 we started our voice department helping clients benefit from the emerging voice opportunity. We understand it can be challenging to start with voice, you know it’s coming but you don’t know how to integrate it in your organization, where it fits in the customer journey and how much you should invest right now. We help you answering these questions.

Let’s talk!

Joey Scheufler – Co-founder and Managing Director

Joey started his professional career as daily radio DJ of the afternoon drive-time show on Radio Tros Paradise on the caribbean island of Curacao. Back in The Netherlands he started working for one of the largest European digital marketing and sales agencies in Amsterdam, stocklisted Cliq Digital (Frankfurt Stock Exchange). Joey, and his team, were responsible for creating hundreds of campaigns for known brands like Billboard, Warner Music, EMI, Sony Music, EA Sports, THQ, Nederlandse Top40, Kaspersky and multiple owned brands in more than 30 countries.

In 2016 he co-founded Prappers Media. With his extended experience in campaign- and strategy creation he knows how to reach audiences and create impact!


We’d love to hear from you

Give us a call on +31 (0)20- 893 2400 , email hello@prappers.com or schedule a call via the calendar below!

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